Difference between revisions of "Spyderco reveal program"

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*[[K20 Counter Puppy]] Blue  
*[[K20 Counter Puppy]] Blue  
*[[K20 Counter Puppy]] Purple
*[[K20 Counter Puppy]] Purple
*[[HD]] Spyderco Hooded Sweatshirt
*[[Clothing]] HD Spyderco Hooded Sweatshirt
*[[TSBT]] Spyderco Unisex T-Shirt: Bread Truck
*[[Clothing]] TSBT Spyderco Unisex T-Shirt: Bread Truck
*[[TSKA]] Spyderco Unisex T-Shirt: Knife Anatomy
*[[Clothing]] TSKA Spyderco Unisex T-Shirt: Knife Anatomy
*[[TSMTN]] Spyderco Unisex T-Shirt: Spyderco Mountain
*[[Clothing]] TSMTN Spyderco Unisex T-Shirt: Spyderco Mountain
*[[TSB]] Spyderco Unisex T-Shirt: Spyderco Bug Logo
*[[Clothing]] TSB Spyderco Unisex T-Shirt: Spyderco Bug Logo


==2020 Reveals==
==2020 Reveals==
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* [[K19 Wakiita Gyuto]]
* [[K19 Wakiita Gyuto]]
* [[BY01 Harrier]] 2 Lightweight
* [[BY01 Harrier]] 2 Lightweight
* [[RG01 BenShot]] Lil' Native Rocks Glass
* [[Drinkware]] RG01 BenShot Lil' Native Rocks Glass
* [[BEAD5LY Spyderco Bead & Lanyard]]
* [[Beads]] BEAD5LY Spyderco Bead & Lanyard
* [[BG01 Spyderco by Vanquest Envoy Messenger Bag]]
* [[Bags]] BG01 Spyderco by Vanquest Envoy Messenger Bag


===2020 Reveal Volume 5===
===2020 Reveal Volume 5===
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* [[C257 Pattadese]]
* [[C257 Pattadese]]
* [[C165 Autonomy]] 2 All Black  
* [[C165 Autonomy]] 2 All Black  
* [[B02 Smallfly]] 2  
* [[B02 SmallFly]] 2  
* [[306CBN CBN Benchstone]]
* [[306CBN CBN Benchstone]]
* [[C12NC Nylon Pouch Large]]
* [[Pouches and SpyderPacs]] C12NC Nylon Pouch Large
* [[C18NC Nylon Pouch Small]]
* [[Pouches and SpyderPacs]] C18NC Nylon Pouch Small
* [[MT Mule Team]] MT31P CPM-S45VN
* [[MT Mule Team]] MT31P CPM-S45VN
* [[C81 Para-Military]] CPM SPY27 Sprint
* [[C81 Para-Military]] CPM SPY27 Sprint
* [[BG02 Spyderco by Vanquest Envoy-17 Messenger Bag]]
* [[Bags]] BG02 Spyderco by Vanquest Envoy-17 Messenger Bag


==2021 Reveals==
==2021 Reveals==
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* [[C81 Para-Military]] 2 Brown Micarta Cru-Wear Sprint Run
* [[C81 Para-Military]] 2 Brown Micarta Cru-Wear Sprint Run
* [[C114 Howard Viele Phoenix]] Red Sprint Run
* [[C114 Howard Viele Phoenix]] Red Sprint Run
* [[MUG01]] Coffee Mug
* [[Drinkware]] MUG01 Coffee Mug
* [[MUG02]] Coffee Mug
* [[Drinkware]] MUG02 Coffee Mug
* [[COIN2021]] SpyderCoin 2021
* [[Coins]] COIN2021 SpyderCoin 2021
* [[COINFB]] Fire Dragon Coin
* [[Coins]] COINFB Fire Dragon Coin
* [[BAND2]] Bandana
* [[Clothing]] BAND2 Bandana
* [[BAND3]] Bandana
* [[Clothing]] BAND3 Bandana
* [[BAND42]] Bandana
* [[Clothing]] BAND4 Respect Bandana


===2021 Reveal Volume 8===
===2021 Reveal Volume 8===
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* [[C07 Police]] 4 Lightweight K390 SpyderEdge
* [[C07 Police]] 4 Lightweight K390 SpyderEdge
* [[MT Mule Team]] Z-WEAR PM
* [[MT Mule Team]] Z-WEAR PM
* [[MUG03]] “The Edge is a Ghost’’ Mug
* [[Drinkware]] MUG03 “The Edge is a Ghost’’ Mug
* [[MUG04]] ‘’The Edge is a Ghost’’ Pottery Mug
* [[Drinkware]] MUG04 ‘’The Edge is a Ghost’’ Pottery Mug
 


==2022 Reveals==
==2022 Reveals==
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* [[K18 Minarai Bunka Bocho]]
* [[K18 Minarai Bunka Bocho]]
* [[K19 Minarai Gyuto]]
* [[K19 Minarai Gyuto]]
* [[HAT07]] Bug Black
* [[Clothing]] HAT07 Bug Black
* [[HAT09]] Respect Black
* [[Clothing]] HAT09 Respect Black
* [[HAT10]] Respect Gray
* [[Clothing]] HAT10 Respect Gray
* [[TICUP]] Travel-Ti
* [[Drinkware]] TICUP Travel-Ti
* [[MT Mule Team]] SRS13/SUS405
* [[MT Mule Team]] SRS13/SUS405
* [[MT Mule Team]] CPM MagnaCut
* [[MT Mule Team]] CPM MagnaCut
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* [[C258 Stretch 2 XL]] Gray G-10 CPM® CRU-WEAR®
* [[C258 Stretch 2 XL]] Gray G-10 CPM® CRU-WEAR®
* [[C10 Endura]] 4 Lightweight Wharncliffe K390
* [[C10 Endura]] 4 Lightweight Wharncliffe K390
* [[C69 Lil' Temperance]] 3 Lightweight
* [[C230 Lil' Native]] Wharncliffe
* [[C230 Lil' Native]] Wharncliffe
* [[C262 LeafJumper]]  
* [[C262 LeafJumper]]  
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* [[C247 Siren]] Sprint Run
* [[C247 Siren]] Sprint Run
* [[C101 Manix]] Sprint Run
* [[C101 Manix]] Sprint Run
* [[C255 SpyOpera]] SPrint Run
* [[C255 SpyOpera]] Sprint Run
* [[BG03 Spyderco by Vanquest ADDAX-18 Backpack]]
* [[Bags]] BG03 Spyderco by Vanquest ADDAX-18 Backpack
* [[WDKIT2 Lil' Native]]
* [[Other Accessories]] WDKIT2 Lil' Native
* [[SG01 BenShot Glass]] with Ladybug 3 blade
* [[Drinkware]] SG01 BenShot Glass with Ladybug 3 blade
* [[BAND 5 Bandana]] Ivory with Red and Blue Bugs
* [[Clothing]] BAND5 Bandana Ivory with Red and Blue Bugs
* [[HAT 06]] Red Bug
* [[Clothing]] HAT06 Red Bug
* [[HAT 08]] Respect™ Red
* [[Clothing]] HAT08 Respect™ Red
* [[HAT 11]] Bug Blue
* [[Clothing]] HAT11 Bug Blue
* [[HAT 12]] Respect Blue
* [[Clothing]] HAT12 Respect Blue


==References==
==References==

Revision as of 20:50, 28 November 2022

In 2019, Spyderco made a significant change to their marketing and approach to announcing new products. In addition to the annual product catalog, Spyderco creates several "Reveals" throughout the year to announce new products. The products featured in these reveals are expected to reach consumers within 4 months. Spyderco has a long list of products that are continuously in the works, and they won't be released until they "get them right". Sometimes, this would cause some new products to take a longer time to be released than others. With the reveals, new products are announced much closer to their actual release date.

Information from Spyderco's website

Reveals are periodic supplements to Spyderco's main Product Guide that officially announce our new products. They are designed to be kept with your annual catalog to serve as a comprehensive printed reference of Spyderco's ever-evolving product line.

Because Reveals can be timed to closely correspond to in-stock availability, they are a more accurate and efficient way of unveiling new products. They will also work in concert with new-product information on this page, our social media platforms, product videos, and the Spyderco byte™ e-newsletter.

Spyderco always has a long list of new products in the works and we are committed to making every one of them as perfect as it can possibly be. Although different products invariably take different lengths of time to develop, if you ask us how long till they're ready, the answer will always be the same: When they're right.

Trust us. As we "get them right," you'll still be the first to know...[1]

2019 Reveals

In 2019, Spyderco released the following Reveals:

2019 Reveal Volume 1

The first Reveal of 2019, was published on January 11, 2019[2], and it announced the following new products:

2019 Reveal Volume 2

Spyderco's second Reveal in 2019, appeared on May 2, 2019[3], and it announced the following new products:

2019 Reveal Volume 3

The third and final 2019 Reveal was published on September 16, 2019[4], and it announced the following new products:

2020 Reveals

In 2020, Spyderco released the following Reveals:

2020 Reveal Volume 4

The first Reveal of 2020, was published on January 15, 2020[5], and it announced the following new products:

2020 Reveal Volume 5

The second Reveal of 2020, was published on May 5, 2020[6], and it announced the following new products:

2020 Reveal Volume 6

The third Reveal of 2020, was published on September 9, 2020[7], and it announced the following new products:

2021 Reveals

In 2021, Spyderco released the following Reveals:


2021 Reveal Volume 7

The first Reveal of 2021, was published on January 19, 2021[8], and it announced the following new products:

2021 Reveal Volume 8

The second Reveal of 2021, was published on May 11, 2021[9], and it announced the following new products:

2022 Reveals

In 2022, Spyderco released the following Reveals:

2022 Reveal Volume 9

The first Reveal of 2022, was published on January 11, 2022[10], and it announced the following new products:

2022 Reveal Volume 10

The second Reveal of 2022, was published on June 1, 2022[11], and it announced the following new products:

2022 Reveal Volume 11

The third Reveal of 2022, was published on September 27, 2022[12], and it announced the following new products:

References

  1. [1] retrieved from www.spyderco.com, on 25 September 2019
  2. [2] spyderco discussion forums, topic: Reveal Volume 1 - Live!
  3. [3] Spyderco discussion forums, topic: Spyderco 2019 Reveal Volume Two Released!
  4. [4] Spyderco discussion forums, topic: Reveal 3 Released!
  5. [5] Spyderco discussion forums, topic: Reveal 4 Live!
  6. [6] Spyderco discussion forums, topic: Reveal 5 Live!
  7. [7] Spyderco discussion forums, topic: Reveal 6 Live!
  8. [8] Spyderco discussion forums, topic: Reveal 7 Live!
  9. [9] Spyderco discussion forums, topic: Reveal 8 Released!
  10. [10] Spyderco discussion forums, topic: Reveal 9 Live!
  11. [11] Spyderco discussion forums, topic: Reveal 10 Live!
  12. [12] Spyderco discussion forums, topic: Reveal 11 Live!