Difference between revisions of "Spyderco reveal program"

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==Information from Spyderco's website ==
==Information from Spyderco's website ==


''Reveals are periodic supplements to Spyderco's main Product Guide that officially announce our new products. They are designed to be kept with your an"nual catalog to serve as a comprehensive printed reference of Spyderco's ever-evolving product line.''
''Reveals are periodic supplements to Spyderco's main Product Guide that officially announce our new products. They are designed to be kept with your annual catalog to serve as a comprehensive printed reference of Spyderco's ever-evolving product line.''


''Because Reveals can be timed to closely correspond to in-stock availability, they are a more accurate and efficient way of unveiling new products. They will also work in concert with new-product information on this page, our social media platforms, product videos, and the Spyderco byte™ e-newsletter.''
''Because Reveals can be timed to closely correspond to in-stock availability, they are a more accurate and efficient way of unveiling new products. They will also work in concert with new-product information on this page, our social media platforms, product videos, and the Spyderco byte™ e-newsletter.''
Line 9: Line 9:
''Spyderco always has a long list of new products in the works and we are committed to making every one of them as perfect as it can possibly be. Although different products invariably take different lengths of time to develop, if you ask us how long till they're ready, the answer will always be the same: When they're right.''
''Spyderco always has a long list of new products in the works and we are committed to making every one of them as perfect as it can possibly be. Although different products invariably take different lengths of time to develop, if you ask us how long till they're ready, the answer will always be the same: When they're right.''


''Trust us. As we "get them right," you'll still be the first to know...''<ref name="Citation from website">[https://www.spyderco.com/catalog/category/new-product-reveal] retreived from www.spyderco.com, on 25 september 2019</ref>
''Trust us. As we "get them right," you'll still be the first to know...''<ref name="Citation from website">[https://www.spyderco.com/catalog/category/new-product-reveal] retrieved from www.spyderco.com, on 25 September 2019</ref>


==2019 Reveals==
==2019 Reveals==
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* [https://catalog.spyderco.com/RevealThree/#/ Reveal Volume 3]
* [https://catalog.spyderco.com/RevealThree/#/ Reveal Volume 3]


==2019 Reveal Volume 1==
===2019 Reveal Volume 1===


The first Reveal of 2019, was published on January 11, 2019<ref name="Citation from Spyderco online discussion forums 1">[https://forum.spyderco.com/viewtopic.php?f=2&t=82580] spyderco discussion forums, topic: Reveal Volume 1 - Live!</ref>, and it featured the following new products:
The first Reveal of 2019, was published on January 11, 2019<ref name="Citation from Spyderco online discussion forums 1">[https://forum.spyderco.com/viewtopic.php?f=2&t=82580] spyderco discussion forums, topic: Reveal Volume 1 - Live!</ref>, and it announced the following new products:


*[[C223 Para 3]] Lightweight
*[[C223 Para 3]] Lightweight
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*[[C41 Native]] Abel Reels Exclusive Bonefish
*[[C41 Native]] Abel Reels Exclusive Bonefish


==2019 Reveal Volume 2==
===2019 Reveal Volume 2===


Spyderco's second reveal in 2019, appeared on May 2, 2019<ref name="Citation from Spyderco online discussion forums 2">[https://forum.spyderco.com/viewtopic.php?f=2&t=82580] spyderco discussion forums, topic: Spyderco 2019 Reveal Volume Two Released!</ref>, and it featured the following new products:
Spyderco's second Reveal in 2019, appeared on May 2, 2019<ref name="Citation from Spyderco online discussion forums 2">[https://forum.spyderco.com/viewtopic.php?f=2&t=83713] Spyderco discussion forums, topic: Spyderco 2019 Reveal Volume Two Released!</ref>, and it announced the following new products:


*[[C07 Police]] 4 Lightweight
*[[C07 Police]] 4 Lightweight
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*[[C127 Urban]] Lightweight Brown AEB-L Sprint Run
*[[C127 Urban]] Lightweight Brown AEB-L Sprint Run
*[[BY03 Cara Cara]] 2 Emerson Opener
*[[BY03 Cara Cara]] 2 Emerson Opener
*[[By01 Harrier]] 2
*[[BY01 Harrier]] 2
*[[BaliYo by Spyderco]] YCN102 BaliYo Wing
*[[BaliYo by Spyderco]] YCN102 BaliYo Wing
*[[600F Galley “V”]] Sharpener
*[[600F Galley-V]] Sharpener
 
===2019 Reveal Volume 3===
 
The third and final 2019 Reveal was published on September 16, 2019<ref name="Citation from Spyderco online discussion forums 3">[https://forum.spyderco.com/viewtopic.php?f=2&t=84871] Spyderco discussion forums, topic: Reveal 3 Released!</ref>, and it announced the following new products:
 
*[[C247 Siren]]
*[[C223 Para 3]] Lightweight Black Blade
*[[C122 Tenacious]] Lightweight
*[[C229 Shaman]] [[Cru-Wear]] Brown [[Micarta]] Sprint Run
*[[C90 Stretch]] 2 Straigth Spine Ivory [[FRN]] Sprint Run
*[[K20 Counter Puppy]] Blue
*[[K20 Counter Puppy]] Purple
*[[HD]] Spyderco Hooded Sweatshirt
*[[TSBT]] Spyderco Unisex T-Shirt: Bread Truck
*[[TSKA]] Spyderco Unisex T-Shirt: Knife Anatomy
*[[TSMTN]] Spyderco Unisex T-Shirt: Spyderco Mountain
*[[TSB]] Spyderco Unisex T-Shirt: Spyderco Bug Logo
 
==2020 Reveals==
 
In 2020, Spyderco released the following Reveals:
* [https://catalog.spyderco.com/Reveal4/#/ Reveal Volume 4]
* [https://catalog.spyderco.com/Reveal5/#/ Reveal Volume 5]
* [https://catalog.spyderco.com/Reveal6/ Reveal Volume 6]
 
===2020 Reveal Volume 4===
The first Reveal of 2020, was published on January 15, 2020<ref name="Citation from Spyderco online discussion forums 4">[https://forum.spyderco.com/viewtopic.php?f=2&t=85767] Spyderco discussion forums, topic: Reveal 4 Live!</ref>, and it announced the following new products:
 
* [[C252 Astute]]
* [[C122 Tenacious]] Lightweight Black Blade
* [[C243 Endela]] Emerson Opener
* [[C91 Pacific Salt]] 2
* [[C91 Pacific Salt]] 2 Black Blade
* [[C152 Chaparral]] Sun & Moon
* [[C85 Yojimbo]] 2 Black Blade
* [[C251 Watu]]
* [[C223 Para 3]] CPM-SPY27 Lightweight
* [[C101 Manix]] 2 CPM-SPY27 Lightweight
* [[L Ladybug]] 3 K390
* [[FB47 Nightstick]]
* [[C250 Bombshell]]
* [[C81 Para-Military]] 2 CPM S45VN [[sprintrun]]
* [[C223 Para 3]] CPM S45VN [[sprintrun]]
* [[C41 Native]] 5 Lightweight REX 45 Sprint
* [[C41 Native]] 5 REX 45 Sprint
* [[C230 Lil' Native]] REX 45 Sprint
* [[C101 Manix]] 2 REX 45 Sprint
* [[C101 Manix]] 2 Lightweight REX 45 Sprint
* [[C223 Para 3]] Lightweight REX 45 Sprint
* [[C244 Native Chief]] REX 45 Sprint
* [[C229 Shaman]] REX 45 Sprint
* [[K15 Wakiita Petty]]
* [[K16 Wakiita Funayuki]]
* [[K17 Wakiita Nakiri]]
* [[K18 Wakiita Bunka Bocho]]
* [[K19 Wakiita Gyuto]]
* [[BY01 Harrier]] 2 Lightweight
* [[RG01 BenShot]] Lil' Native Rocks Glass
* [[BEAD5LY Spyderco Bead & Lanyard]]
* [[BG01 Spyderco by Vanquest Envoy Messenger Bag]]
 
===2020 Reveal Volume 5===
The second Reveal of 2020, was published on May 5, 2020<ref name="Citation from Spyderco online discussion forums 5">[https://forum.spyderco.com/viewtopic.php?f=2&t=86522] Spyderco discussion forums, topic: Reveal 5 Live!</ref>, and it announced the following new products:
 
* [[C255 SpyOpera]]
* [[C256 Pochi]]
* [[C41 Native]] 5 Lightweight CPM SPY27
* [[MT Mule Team]] MT28 Mule Team CPM SPY27
* [[C248 Canis]]
* [[C254 RockJumper]]
* [[C253 YoJumbo]]
* [[C249 SwayBack]]
* [[C11 Delica]] 4 Lightweight K390
* [[C28 Dragonfly]] 2 Lightweight K390
* [[C10 Endura]] 4 Lightweight K390
* [[M Manbug]] Lightweight K390
* [[C91 Pacific Salt]] 2 Yellow
* [[BY01 Harrier]] 2 Stainless Steel
* [[C230 Lil' Native]] CPM S90V [[sprintrun]]
* [[C244 Native Chief]] CPM S90V [[sprintrun]]
* [[C229 Shaman]] Z-Wear PM [[sprintrun]]
* [[FB14 Swick]] 5 Large
* [[FB14 Swick]] 5 Small
 
===2020 Reveal Volume 6===
The third Reveal of 2020, was published on September 9, 2020<ref name="Citation from Spyderco online discussion forums 6">[https://forum.spyderco.com/viewtopic.php?f=2&t=87560] Spyderco discussion forums, topic: Reveal 6 Live!</ref>, and it announced the following new products:
 
* [[C91 Pacific Salt]] 2 Green LC200N
* [[C89 Atlantic Salt]] Green LC200N
* [[C243 Endela]] K390
* [[C07 Police]] Lightweight K390
* [[C11 Delica]] 4 Lightweight Pink CPM-S30V
* [[C11 Delica]] 4 Lightweight Pink CPM-S30V Black Blade
* [[C122 Tenacious]] Lightweight Blue CPM-S35VN
* [[M Manbug]] Wharncliffe
* [[M Manbug]] Wharncliffe Black Blade
* [[C133 Bug]] All Black
* [[C137 Honeybee]] All Black
* [[C138 Grasshopper]] All Black
* [[C123 Sage]] 1 Cool Gray Maxamet
* [[C152 Chaparral]] Birdseye Maple
* [[C257 Pattadese]]
* [[C165 Autonomy]] 2 All Black
* [[B02 Smallfly]] 2
* [[306CBN CBN Benchstone]]
* [[C12NC Nylon Pouch Large]]
* [[C18NC Nylon Pouch Small]]
* [[MT Mule Team]] MT31P CPM-S45VN
* [[C81 Para-Military]] CPM SPY27 Sprint
* [[BG02 Spyderco by Vanquest Envoy-17 Messenger Bag]]
 
==2021 Reveals==
 
In 2021, Spyderco released the following Reveals:
* [https://catalog.spyderco.com/Reveal7/ Reveal Volume 7]
 
===2021 Reveal Volume 7===
The first Reveal of 2021, was published on January 19, 2021<ref name="Citation from Spyderco online discussion forums 7">[https://forum.spyderco.com/viewtopic.php?f=2&t=88601] Spyderco discussion forums, topic: Reveal 7 Live!</ref>, and it announced the following new products:
 
* [[C28 Dragonfly]] 2 Lightweight Pink CPM S30V
* [[C28 Dragonfly]] 2 Lightweight Pink CPM S30V Black Blade
* [[C28 Dragonfly]] 2 Lightweight Wharncliffe K390
* [[C11 Delica]] 4 Lightweight Wharncliffe K390
* [[C11 Delica]] 4 Lightweight Wharncliffe K390 SpyderEdge
* [[C10 Endura]] 4 Lightweight K390 SpyderEdge
* [[C243 Endela]] Lightweight K390 SpyderEdge
* [[C90 Stretch]] 2 Lightweight K390
* [[C88 Salt]] 2 LC200N
* [[C88 Salt]] 2 Wharncliffe LC200N
* [[C94 UK Penknife (DK Penknife)]] Salt
* [[C230 Lil' Native]] Slipt
* [[C189 Roadie]] Brown
* [[C189 Roadie]] Olive Green
* [[C253 YoJumbo]] All Black
* [[MT Mule Team]] Z-MAX PM
* [[C81 Para-Military]] 2 Brown Micarta Cru-Wear Sprint Run
* [[C114 Howard Viele Phoenix]] Red Sprint Run
* [[MUG01]] Coffee Mug
* [[MUG02]] Coffee Mug
* [[COIN2021]] SpyderCoin 2021
* [[COINFB]] Fire Dragon Coin
* [[BAND2]] Bandana
* [[BAND3]] Bandana
* [[BAND42]] Bandana
 
===2021 Reveal Volume 8===
The second Reveal of 2021, was published on May 11, 2021<ref name="Citation from Spyderco online discussion forums 8">[https://forum.spyderco.com/viewtopic.php?f=2&t=89665] Spyderco discussion forums, topic: Reveal 8 Released!</ref>, and it announced the following new products:
 
* [[C142 Resilience]] Lightweight
* [[C142 Resilience]] Lightweight Black Blade
* [[C142 Resilience]] Lightweight S35VN
* [[C11 Delica]] Lightweight Thin Blue Line
* [[C243 Endela]] Lightweight Thin Blue Line
* [[C10 Endura]] Lightweight Thin Blue Line
* [[C14 Rescue]] 3 Lightweight Thin Blue Line
* [[C11 Delica]] Lightweight Thin Red Line
* [[C243 Endela]] Lightweight Thin Red Line
* [[C10 Endura]] Lightweight Thin Red Line
* [[C14 Rescue]] 3 Lightweight Thin Red Line
* [[M Manbug ]] Wharncliffe SpyderEdge
* [[C07 Police]] 4 Lightweight K390 SpyderEdge
* [[MT Mule Team]] Z-WEAR PM
* [[MUG03]] “The Edge is a Ghost’’ Mug
* [[MUG04]] ‘’The Edge is a Ghost’’ Pottery Mug
 
 
==2022 Reveals==
 
In 2022, Spyderco released the following Reveals:
* [https://catalog.spyderco.com/Reveal9/ Reveal Volume 9]
 
===2022 Reveal Volume 9===
The first Reveal of 2022, was published on January 11, 2022<ref name="Citation from Spyderco online discussion forums 9">[https://forum.spyderco.com/viewtopic.php?f=2&t=91536] Spyderco discussion forums, topic: Reveal 9 Live!</ref>, and it announced the following new products:
 
* [[C260 Stovepipe]]
* [[C253 YoJumbo]] Carbon Fiber CPM S90V® Sprint Run
* [[C127 Urban]] Urban Ivory G-10 Damasteel Sprint Run
* [[C258 Stretch 2 XL]] Lightweight
* [[C243 Endela]] Lightweight Wharncliffe
* [[C136 Persistence]] Lightweight
* [[C136 Persistence]] Lightweight Black Blade
* [[BY01 Harrier]] 2 Lightweight Wharncliffe
* [[BY03 Cara Cara]] 2 Lightweight Wharncliffe
* [[BY04 Meadowlark]] 2 Lightweight Wharncliffe
* [[BY10 Robin]] 2 Lightweight Wharncliffe
* [[K15 Minarai Petty]]
* [[K16 Minarai Funayuki]]
* [[K17 Minarai Nakiri]]
* [[K18 Minarai Bunka Bocho]]
* [[K19 Minarai Gyuto]]
* [[HAT07]] Bug Black
* [[HAT09]] Respect Black
* [[HAT10]] Respect Gray
* [[TICUP]] Travel-Ti
* [[MT Mule Team]] SRS13/SUS405
* [[MT Mule Team]] CPM MagnaCut
* [[308 CBN Webfoot Sharpener]]
 
===2022 Reveal Volume 10===
The second Reveal of 2022, was published on June 1, 2022<ref name="Citation from Spyderco online discussion forums 10">[https://forum.spyderco.com/viewtopic.php?f=2&t=92634] Spyderco discussion forums, topic: Reveal 10 Live!</ref>, and it announced the following new products:
 
* [[C41 Native]] 5 Salt® Green LC200N
* [[C94 UK Penknife (DK Penknife)]] Salt® Green LC200N
* [[C243 Endela ]] Lightweight Wharncliffe K390
* [[C136 Persistence]] Lightweight CPM® S35VN™
* [[C148 Ambitious]] Lightweight
* [[C261 UpTern]]
* [[FB48 Subway Bowie]]
* [[FB48 Subway Bowie]] Black Blade
* [[MT Mule Team]] MT28 CPM SPY27
* [[FB31 Enuff]] 2
* [[MT Mule Team]] MT33 CPM REX® 76®
* [[MT Mule Team]] MT34 CPM REX® T15
* [[MT Mule Team]] MT38 M398
* [[C192 PITS Folder]] Sprint Run
* [[C60 Massad Ayoob]] Sprint Run
* [[C244 Native Chief]] Brown G-10 M390 Sprint Run
* [[C244 Native Chief]] Brown G-10 M390 Black Blade Sprint Run


==References==
==References==

Revision as of 13:04, 15 June 2022

In 2019, Spyderco made a significant change to their marketing and approach to announcing new products. In addition to the annual product catalog, Spyderco creates several "Reveals" throughout the year to announce new products. The products featured in these reveals are expected to reach consumers within 4 months. Spyderco has a long list of products that are continuously in the works, and they won't be released until they "get them right". Sometimes, this would cause some new products to take a longer time to be released than others. With the reveals, new products are announced much closer to their actual release date.

Information from Spyderco's website

Reveals are periodic supplements to Spyderco's main Product Guide that officially announce our new products. They are designed to be kept with your annual catalog to serve as a comprehensive printed reference of Spyderco's ever-evolving product line.

Because Reveals can be timed to closely correspond to in-stock availability, they are a more accurate and efficient way of unveiling new products. They will also work in concert with new-product information on this page, our social media platforms, product videos, and the Spyderco byte™ e-newsletter.

Spyderco always has a long list of new products in the works and we are committed to making every one of them as perfect as it can possibly be. Although different products invariably take different lengths of time to develop, if you ask us how long till they're ready, the answer will always be the same: When they're right.

Trust us. As we "get them right," you'll still be the first to know...[1]

2019 Reveals

In 2019, Spyderco released the following Reveals:

2019 Reveal Volume 1

The first Reveal of 2019, was published on January 11, 2019[2], and it announced the following new products:

2019 Reveal Volume 2

Spyderco's second Reveal in 2019, appeared on May 2, 2019[3], and it announced the following new products:

2019 Reveal Volume 3

The third and final 2019 Reveal was published on September 16, 2019[4], and it announced the following new products:

2020 Reveals

In 2020, Spyderco released the following Reveals:

2020 Reveal Volume 4

The first Reveal of 2020, was published on January 15, 2020[5], and it announced the following new products:

2020 Reveal Volume 5

The second Reveal of 2020, was published on May 5, 2020[6], and it announced the following new products:

2020 Reveal Volume 6

The third Reveal of 2020, was published on September 9, 2020[7], and it announced the following new products:

2021 Reveals

In 2021, Spyderco released the following Reveals:


2021 Reveal Volume 7

The first Reveal of 2021, was published on January 19, 2021[8], and it announced the following new products:

2021 Reveal Volume 8

The second Reveal of 2021, was published on May 11, 2021[9], and it announced the following new products:


2022 Reveals

In 2022, Spyderco released the following Reveals:

2022 Reveal Volume 9

The first Reveal of 2022, was published on January 11, 2022[10], and it announced the following new products:

2022 Reveal Volume 10

The second Reveal of 2022, was published on June 1, 2022[11], and it announced the following new products:

References

  1. [1] retrieved from www.spyderco.com, on 25 September 2019
  2. [2] spyderco discussion forums, topic: Reveal Volume 1 - Live!
  3. [3] Spyderco discussion forums, topic: Spyderco 2019 Reveal Volume Two Released!
  4. [4] Spyderco discussion forums, topic: Reveal 3 Released!
  5. [5] Spyderco discussion forums, topic: Reveal 4 Live!
  6. [6] Spyderco discussion forums, topic: Reveal 5 Live!
  7. [7] Spyderco discussion forums, topic: Reveal 6 Live!
  8. [8] Spyderco discussion forums, topic: Reveal 7 Live!
  9. [9] Spyderco discussion forums, topic: Reveal 8 Released!
  10. [10] Spyderco discussion forums, topic: Reveal 9 Live!
  11. [11] Spyderco discussion forums, topic: Reveal 10 Live!